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Packaging Redesign
St Ives

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Original graphics and packaging design sketches developed for a rebrand of the St Ives skincare line. The project involved restructuring the brand architecture and product line, logo redesign, thorough conceptual development, and multi-national user testing. The project was eventually dropped for internal reasons client-side. My contributions to a team effort at Liska + Associates.

© 2009 Erika Holmquist